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Exclusive! I Always Wanted To Inspire People: Aastha Shah

Aastha Shah opens up about her content creation journey

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Exclusive! I Always Wanted To Inspire People: Aastha Shah

Photo Credit: Aastha Shah Instagram

Highlights
  • Aastha Shah opens up about her journey
  • Astha Shah: I didn't actually want to start content creation
  • "I used to upload motivational content..."

Popular fashion and lifestyle influencer Aastha Shah connected with whosthat360 for an exclusive conversation. In this chit-chat, she shared how her content creation journey started with the motto of inspiring people and how she started full-time content creation.

Excerpts...

"I Wanted To Inspire People..."

She was asked how she looks back at her content creation journey. Reflecting on her journey, she said, "OK, this is taking me back to the good old days now also it's good, good days only. But remembering it back, I started in 2021. I was working at a bank. I've also cleared 2 levels of CFA. So, my whole thing was only finance. I didn't actually want to start content but I had this friend who was into content only and she said just try uploading. She told me that you know you always wanted to inspire people. Just try uploading something about your journey because people will get inspired. And always since I was a child, I used to keep telling my parents that I wanted to inspire people."

She added, "I don't know how I will do it through my journey, but I want to inspire. In 2021 March, I uploaded a video of my transformation and that video hit 30 million views. Probably this is how it all started and I didn't expect it but after this only I got 100K followers. I used to give like I used to upload motivational content and then I realized why not even put in my hobbies? So, I started putting dance videos, I started putting like transition videos. And of course, now it's evolved. Now I'm majorly into fashion."

"Please Don't Find Loopholes..."

Aastha Shah strongly reacted to people mocking influencers at Cannes 2024. She said, "I believe however you go and wherever you go, it is your hard work. So, whether there is money involved or not involved is not the main criterion. The main criterion is you should be proud that someone from India is representing your country on a global platform. Like that's what you need to speak about and that's what you know you should really be happy about. I just feel you should celebrate someone's happiness and not like try to find loopholes to know how they got in this thing. Honestly, it was an invitation from Brute and we were really happy about it and that's why we all celebrated that. It was a shocking thing for me also. I didn't really expect myself to be there."

She has answered several other interesting questions. Check the full interview on the whosthat360 YouTube channel.

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