Kabita Singh: The Flavorful Life of a Food Influencer - 8 Surprising Facts

Kabita Singh is the creator behind one of the most popular cooking YouTube channels in India ‘Kabita's Kitchen', where she shares quick and easy-to-follow recipes. She started her YouTube channel to showcase Indian cuisines and recipes for beginners, using ingredients commonly found in kitchens.

Here are some surprising facts about her you might not know:

1. Self-Taught Cook

Kabita has no professional background in culinary, initially, she used to work in corporate and after some time she chose to stay at home to focus on her family, and this period allowed her to explore her passion for cooking, which led her to start recording for the YouTube in 2014. Since then, she has gained millions of followers and subscribers on social media and inspired countless home cooks.

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2. Passion for Travelling

She enjoys traveling and exploring different cuisines, which one can see in her Instagram stories and posts, and her love for exploring sometimes influences her cooking as she occasionally incorporates techniques and flavors from other regional cuisines into Indian recipes.

3. Simple Ingredients Philosophy

Kabita's recipes are famous for their simplicity as they are beginner-friendly that's why she uses ingredients that are easily available in Indian households. This approach makes her recipes relatable and approachable for home cooks, especially those who are looking for affordable cooking options.

Photo Credit: Kabita Singh Instagram

4. Minimalist setup

Despite her success and fame, she maintains her setup minimalist and she often shoots in her home kitchen without extravagant equipment. This adds a connective and homely feel to her videos and keeps her content relatable.

5. Educational Cooking Series

Apart from her everyday recipes, occasionally she also posts videos explaining kitchen techniques, and cooking basics like how to knead a different type of dough, what are different types of spices, etc.

Photo Credit: Kabita Singh Instagram

6. Initially Targeted NRI Audience

When Kabita started creating cooking videos her targeted audience was NRIs who missed the taste of homemade Indian food because her recipes are quick with minimum ingredients which is why they are manageable for them. But with time her recipes quickly gained popularity not just among NRIs but also among people living in India also appreciated the simplicity and authenticity of her dishes.

Her journey is inspiring, showing passion, consistency, and a genuine connection with the audience.