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- Timeline of Revant Himatsingka Aka Foodpharmer Efforts To Make India Nutritionally Literate; Read Here
Timeline of Revant Himatsingka Aka Foodpharmer Efforts To Make India Nutritionally Literate; Read Here
A few months after his video, Maggi Ketchup reduced its sugar content by 22% and Bournvita reduced its added sugar by 14.4%.
Timeline of Revant Himatsingka Aka Foodpharmer Efforts To Make India Nutritionally Literate; Read Here
Photo Credit: Revant Himatsingka Instagram
- Revant Himatsingka, popularly known as Foodpharmer
- He is influencing positive changes within the food industry
- He promotes healthy living through informed dietary choices
Revant Himatsingka, popularly known as Foodpharmer, is an entrepreneur, author, Wharton MBA, and social media influencer with over 1.5 million followers on Instagram. He has become a prominent name and trusted voice. He is influencing positive changes within the food industry. He promotes healthy living through informed dietary choices.
Himatsingka aims to make India nutritionally literate. Himatsingka left his cushy McKinsey job in the US (which was paying him Rs.2cr+), and came back to India, to speak out against the false-marketing of Fast-Moving Consumer Goods (FMCG) companies and teach people how to read food labels. Himatsingka believes that learning to read a food label is an even more important skill than coding in the 21st century since most of what we eat today is packaged food!
Called out Brands:
Himatsingka has also called out brands like Tang, Sting, Kissan, Maggi, and bread brands in India on his social media. A few months after his video, Maggi Ketchup reduced its sugar content by 22% and Bournvita reduced its added sugar by 14.4%.
His video on Bournvita, especially has received national recognition. India's leading nutrition body, NAPI, supported the video and called it “scientific” and the government's child rights body sent a notice to Bournvita to remove their misleading ads. Millions of parents began reading labels for the first time and started making healthier choices for their children.
About Foodpharmer:
As a graduate of NYU Stern School of Business, Revant was initially headed for a career in Finance. Soon after, he also turned down an MBA offer from IIM Bangalore to pursue his passion for improving the thought process of India's youth. This period also saw the inception of his authorial venture, resulting in the publication of 'Selfienomics', a self-help comedy book that also had a section about nutritional literacy published by Bloomsbury which achieved the status of an Amazon Top 100 Bestseller in its first week of pre-order itself.
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Further reading: Revant Himatsingka, Revant Himatsingka instagram, Foodpharmer, positive changes